Tide Coldwater
Reduce energy bills and get a deep clean for your clothes by washing in cold with Tide® Coldwater.
Fresh Scent
- 26 loads, 50 oz
- 39 loads, 75 oz
- 52 loads, 100 oz
- 78 loads, 150 oz
Mountain Spring
- 26 loads, 50 oz
- 52 loads, 100 oz
Tide Coldwater
Available scents & sizes
click to view other scentsFresh Scent
- 26 loads, 50 oz
- 39 loads, 75 oz
- 52 loads, 100 oz
- 78 loads, 150 oz
Mountain Spring
- 26 loads, 50 oz
- 52 loads, 100 oz
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Tide Coldwater
Reduce energy bills and get a deep clean for your clothes by washing in cold with Tide® Coldwater.
Product Information
Get a deep clean. Save green.
Tide Coldwater provides a deep clean in cold water, so you can cut down on energy costs and save money. Tide Coldwater is the cool way to clean!
Scents & Sizes
Fresh Scent
- 26 loads, 50 oz
- 39 loads, 75 oz
- 52 loads, 100 oz
- 78 loads, 150 oz
Mountain Spring
- 26 loads, 50 oz
- 52 loads, 100 oz
How it Works
The Cool Way to Clean
Like regular Tide, Tide Coldwater contains surfactants. Surfactant molecules have two parts. One is "water loving" and the other is "water hating." The water-loving (hydrophilic) part breaks the surface tension of water. The water-hating (hydrophobic) part is attracted to oil and grease in soils, loosening and removing them from fabrics.
Tide Coldwater is specially designed with an increased amount of surfactant chemistry (as compared to regular Tide) that allows it to penetrate easily into fabrics. Tide Coldwater is also specially formulated with an increased amount of polymer technology (as compared to regular Tide) to suspend dirt particles to help prevent them from redepositing on fabrics, helping keep both your colors bright and your whites white.
Frequently Asked Questions
Can I use this product on my delicates?
Tide Coldwater can be used on any garments that are considered machine washable. Some garments can be more susceptible to color loss and bleeding, and as with all detergents, it is recommended that a small hidden area of the garment be tested for colorfastness if there is concern.
Why can't I use the original product on a cold water setting?
You can use regular Tide in a cold water wash; however, Tide Coldwater has been specifically designed for use in cold water.
Is this product good for whites as well as colors?
The product can be used with both whites and colors; however, as with traditional laundry, sorting by color is highly recommended prior to cleaning, as some garments may bleed even in cold water conditions.
Can I use Tide Coldwater for all my clothes?
Tide Coldwater can be used on all machine washable clothes.
Will Tide Coldwater work on heavily soiled clothes?
Tide Coldwater will work great on heavily soiled clothes.
Do I need to add anything else (bleach, laundry aid, pretreat) to get my clothes clean?
Depending on the level and type of soil, you may still have other laundry additives that you choose to add. For typical laundry, nothing else will be required for cleaning.
What happens if I use warm water by mistake?
Tide Coldwater can also be used in warm and hot water washes.
Can I use this product in my HE machine?
No. If you have a High Efficiency (HE) washer, we recommend using Tide High Efficiency (HE) for best results.
Can I use Tide Coldwater to pretreat/presoak?
Yes
What is the shelf life?
The product was designed to have the same shelf life as traditional detergent.
Can I mix Tide Coldwater with chlorine bleach?
Yes, chlorine bleach can be used in conjunction with Tide Coldwater.
Can I use Tide Coldwater on my baby's clothes?
Yes
Can I hand wash with this product?
This product is designed for use in an automated laundry machine.
Are laundry additives needed with Tide Coldwater?
Laundry additives such as Downy or Bounce can be used with Tide Coldwater.
What spurred P&G to launch this product?
There has been an increase in the consumer usage of cold water for washing in recent years. The incidence of these cycles has reached a point where a consumer need and business opportunity presented itself.
Do I need a special washing machine?
No, the product is designed for a typical top-loading, non-HE machine.
What is the ingredient that makes Tide Coldwater better in cold water?
It is difficult to point to any one ingredient as the ingredients in the formulation work synergistically together to maximize the performance of Tide Coldwater in cold water washing.
Does 2X Ultra Tide Coldwater do as many loads as nonconcentrated Tide Coldwater?
Yes, a 100-oz bottle of 2X Ultra Tide Coldwater does the same number of loads as the 200-oz bottle of nonconcentrated Tide Coldwater.
Do I need to dilute 2X Ultra Tide Coldwater before I use it?
There is no need to dilute 2X Ultra Tide Coldwater prior to use. Simply follow the usage instructions on the packaging and fill the cap of 2X Ultra Tide Coldwater to the appropriate line and pour it.