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In times of disaster people turn to the most basic of human needs—and one of those is clean clothes. The Tide Loads of Hope program provides relief to those in need by means of a mobile laundromat.
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For this effort, which the National Weather Service deemed a "historic hydrologic event,” we partnered with Feeding America to provide clean clothes and other essentials to residents in and around Black Hawk County who were hit hardest by the flood. Not ones to buckle, Iowans picked themselves up by the bootstraps, regardless of how soggy they may have been, and displayed a togetherness and commitment to get through the tough time.