Several months ago, we did a survey through " My Survey " on this product. WE LOVED everything about it (the aroma,cleaning power, small amount necessary for usage, etc. ) & had been watching for it on the market & now that it is here, we are using nothing but IT !!!! THANK YOU TIDE FOR AN EXCELLENT PRODUCT. THE WEBSTERS

Tide is one of the brands that has always cleaned well and I love it. I must agree with the other person who said that the old Tide did get the smell out of the clothes much better than the new Tide. I too wish you would bring back the old formula Tide so I could get the smell out of my mother's clothes. Please keep up the Loads of Hope program.

I tried a "natural" laundry detergent and it just did not clean well. Clothes were dingy and did not smell clean. I seem to always come back to Tida.

A little laundry goes a long way. And that’s why we’re happy to have washed 841 loads for the families of Pikeville, KY.

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Growing up Tide Free was the only laundry soap allowed. My Dad broke out from everything, even the residue of other laundry soaps used in our washer. Out on my own now I introduced Tide Free to my housemate. His psoriasis has improved and Tide Free is the only laundry soap allowed in our washer! What a great product!

I have used this product for about 3 years off on on. My skin breaks out and I use this product.

did not clean socks and left order in the clothes. Not meant for cleaning active sports clothes.

used cleaner in my front loader as instructed used normal cycle when it was done the powder was still in the wash cup it was just a wet thick clump that I had to scoop out

This seems to be the best product so far to attack the frustrating goop that constantly builds up on these HE washers. My first recommendation would be not to get a front load! My second would be..if you do..buy stock in this product because you'll be using a lot of it! I tried the new clorox cleaner and surprisingly it did not work as well as the tide! I have to run two packages through at least 2x a month.. it really needs to be used weekly but if you forget you'll need to double maybe triple up to get it really fresh and clean. Great product though..so far the best out there I've found.

This product does get rid of the odors in the washer as I have a HE front loader. The first time I used it I thought the scent was overpowering too but after the third week it wasn't as bothersome. The one disappointment I had was that I have well water and the water leaves an orangy/yellow residue in the washer compartment where you place the detergent. I was hoping the cleaner would help eliminate this but it didn't. It did make it a little less noticeable but it's still there. I too thought the price was a bit high.

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I have used Tide with fabreeze for a couple of years now. I have recommended it to my friends. (who by the way switched). I love the smell and it makes everything smell clean. When I get into bed or snuggle with a blanket it adds cozyness as well. LOVE IT!!!

This product smells absolutely wonderful. The bath towels and your clothes have a clean smell that lasts longer than any other detergent I have ever used. I am hooked for life on this product. I will never use another laundry detergent. It may cost a little bit more than the cheaper brands, but its well worth it.

I have used almost everyone of Tide's laundry products and I am sold.......My Mother used Tide and I won't use anything else, my children use it too. It makes my laundry smell clean and fresh, everytime.

I picked these up after years of struggling to find help with getting the dirt and grease out of my husbands work clothes. I noticed a difference the first wash! And, I didn't have to add bleach!

I mistakenly washed a pair of white jeans with a ball point pen. I didn't think that the ink would ever come out. I added the booster and most of the ink came out. I was shocked and pleased! I ran right out and bought more!! I have already recommended it to many of my friends.

I work as a Mechanic. I do my own laundry and successfully stain treat my own clothes twice a week. I used this new Tide product in this fashion. I filled my machine with hot water used two caps full plus one of my Tide laundry soap. I let my machine start its cylce and mix the soap. I added my dirty laundry a let it cycle into the soap mix for 2 minutes and then I let it soak for 3 hours. Then I drained the machine and started over in the same fashion except for I let it complete the heavy wash cycle this time. Well I had to run those clothes through 3 more times treated the way that I normally get stuff out on the first try, and some of my pants are never coming clean. This was a 12 dollar waste. I thought that I would be able to skip the lengthy process of stain spray treating. Nope. Waste of time and money here. If your normal soap won't get it out this stuff won't either. Heed my warning!!!! Save your money!!!!